Today,
smartphones and apps have almost become a modern necessity, but the fact still
remains that many first buyers are ditching them for simple feature phones.
This could be due to a handful of reasons- including lower initial cost, better battery
life, cheaper monthly plans, enhanced privacy, or a more distraction-free
lifestyle. One
such mobile phone under the 5000 range that seems to have caught everyone’s eye
is the Lava A7.
Priced
at a reasonable Rs. 1,599/-, the phone technically doesn’t compete with mobile phones under the 5000 bracket but gives other feature phones in the category a run for their money. The key
feature of the phone that makes it stand apart is its battery backup. It’s also
packed with an MTK6261m processor that is supported by a 1750mAH lithium-ion
battery to ensure you always stay connected with a 6-day battery backup.
Besides
performance, the phone is big on entertainment as well. The Lava A7 supports an MP3 music player and
an MP4/3GP video player as well, making it big not just on performance, but entertainment as well. It also allows video
recording at a quality that not many feature phones can match. Along with this, it has got great calling features due to
its AAC speakers and even comes equipped with an FM player.
In
terms of storage, it offers an expandable memory of 32GB, something even many
smartphones under 5000 fail to offer. To top it all, it has a dual SIM feature
(GSM+GSM).
With
the steadily increasing demand for smartphones and the companies that
manufacture them, their prices have certainly gone down over the last few
years. Finding a mobile phone under 5000 that fits all your needs today isn’t
as hard as it was when smartphones had just arrived at the scene. This trend
translates to the fact that feature phones now represent a rapidly shrinking
market. However, there still remains an audience for them.
Buyers
of feature phones can roughly be divided into 3 categories:
- First
time buyers; those who can’t yet afford a smartphone.
- Buyers
who simply don’t want a smartphone or find it too complicated and are looking for a
basic mobile phone under 5000.
- Those
looking to buy a second phone (in addition to their smartphone), probably
looking for better battery life,
Lava A3 key
features:
- Dual SIM
(GSM+GSM)
- Platform:
GSM 900/1800MHz
- Display:
Size: 6.1 cm (2.4”)
Resolution: QVGA (240x320)
Color: 65K
- VGA Camera
- Video Recording
- 1750mAH
Battery
- 32GB
Expandable Memory
- Bluetooth Connectivity
